Event – QueryClick https://www.queryclick.com Full Service Digital Marketing & SEO Agency Tue, 12 Sep 2023 15:20:25 +0000 en-GB hourly 1 https://www.queryclick.com/app/uploads/2020/05/cropped-android-icon-512x512-1-32x32.png Event – QueryClick https://www.queryclick.com 32 32 How to Set Up Your Marketing Measurement for Success in 2023 https://www.queryclick.com/blog/marketing-measurement-2023/ Thu, 01 Dec 2022 12:13:15 +0000 https://www.queryclick.com/?p=20800 As marketers look to set themselves up for success in what is likely to be a challenging time next year, they are likely to be giving even more thought to how they measure marketing impact than ever. In our webinar, How to Set Up Your Marketing Measurement for Success in 2023, our CEO and Founder […]

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]]> Why You Need In-House and Agency Expertise to Drive SEO Success https://www.queryclick.com/blog/why-you-need-in-house-and-agency-expertise-to-drive-seo-success/ Mon, 07 Nov 2022 10:54:00 +0000 https://www.queryclick.com/?p=20558 Having the right blend of in-house SEO and agency support is pivotal to getting the right type of results on your search efforts. On our recent webinar, Why You Need In-House and Agency Expertise to Drive SEO Success, Joe Griffin, Senior SEO Manager at BT joined Scott Donnelly, QueryClick’s Digital Strategy Director, to explore the […]

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]]> What Solutions are Google Proposing for the Removal of Third-Party Cookies? https://www.queryclick.com/blog/removal-of-third-party-cookies-solutions/ Tue, 16 Aug 2022 15:32:00 +0000 https://www.queryclick.com/?p=18916 In our recent webinar, Futureproofing Analytics for the Cookieless World, we took a look at the impact that Google’s decision to effectively push back their changes to Chrome – and the removal of third-party cookies – for another 12 months will have on marketers. As a follow on to that we now take a closer […]

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]]> How to Futureproof Your Marketing Analytics for the Cookieless World https://www.queryclick.com/blog/futureproof-analytics-for-the-cookieless-world/ Tue, 09 Aug 2022 13:27:00 +0000 https://www.queryclick.com/?p=18862 Google made an announcement very recently about their decision to push back their changes to Chrome and the removal of third-party cookies for another 12 months. This is the second time they have done that. And although the timelines are changed the need to put in place a solution for the removal of third-party cookies […]

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]]> Performance vs Brand: Where Should You Focus Your Spend Right Now? https://www.queryclick.com/blog/performance-vs-brand-where-to-focus-spend/ Mon, 11 Jul 2022 11:56:33 +0000 https://www.queryclick.com/?p=18582 Performance and brand marketing are often understood as two distinct disciplines that focus upon short-term ROI and long-term gains respectively. However, advances in digital marketing mean that the lines are increasingly becoming blurred between the two. And there is also more pressure than ever to justify budget spend on both sides of the fence. Our […]

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]]> Performance vs. Brand: What’s the Difference and How is Measurement Driving Them Together? https://www.queryclick.com/blog/performance-vs-brand-how-measurement-drives-them-together/ Thu, 07 Jul 2022 11:13:00 +0000 https://www.queryclick.com/?p=18546 Performance and brand marketing are often understood as two distinct disciplines that focus upon short-term ROI and long-term gains respectively. However, advances in digital marketing mean that the lines are increasingly becoming blurred between the two. So, is there any benefit to be had from breaking down these often siloed teams and disciplines? Or would […]

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]]> The Rise of GA4 – And The End of Retargeting As We Know It https://www.queryclick.com/blog/the-rise-of-ga4-and-the-end-of-retargeting-as-we-know-it/ Mon, 02 May 2022 08:40:00 +0000 https://www.queryclick.com/?p=17909 The combination of issues around the illegality of Google Analytics and the rise of GA4 are hot topics with everyone in the industry right now – and it’s something that we have been following closely and contributing to the debate on in recent weeks (if you have missed any of our webinars on the topic […]

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]]> Are Your Web Analytics Illegal in the EU? | Webinar | QueryClick nonadult Are Your Web Analytics Illegal? https://www.queryclick.com/blog/are-your-web-analytics-illegal/ Wed, 13 Apr 2022 12:54:59 +0000 https://www.queryclick.com/?p=17784 On first review, a webinar on ‘whether your analytics are illegal’ might sound like a dry topic. But the reality is that there has been a huge amount of discourse over the last week relating to this. And, here at QueryClick, it’s proving to be something of a hot topic amongst both our audience and […]

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]]> Leveraging Audience Data to Enhance your Search Performance https://www.queryclick.com/blog/leveraging-audience-data-to-enhance-your-search-performance/ Mon, 21 Mar 2022 10:43:00 +0000 https://www.queryclick.com/?p=17674 We recently took part in Masterclassing’s Virtual Search Masterclass where QueryClick’s Digital Strategy Director, Scott Donnelly and Head of Paid Media, Malcom Gibb shared in-depth insight on how audience data can enhance your search performance in both paid and organic spaces. How has search become more than just focusing on keywords? Will audience data affect […]

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